Our story began in 2006 with one product: the original lash conditioner, created by a physician to help his beloved wife feel beautiful during her long battle with breast cancer. Today, we offer an entire collection of cosmetics that enhance the health and natural beauty of your lashes, brows, and hair—while giving back to the cause that started it all, every day of the year. And we couldn’t do it without your help. Every purchase you make benefits breast cancer research, treatment, and education—and furthers the impact we make, together. GAYLE'S MEMORY Our Co-Founder Gayle Brinkenhoff proved that it is possible to live a full, meaningful, passionate life, even in the face of a fatal breast cancer diagnosis. Gayle was the inspiration for her husband, Michael Brinkenhoff, M.D., to create RevitaLash® Cosmetics. Her passion for giving back to others guides our mission today.